Kash Masood is a graduate from University of Wales, Swansea in Biochemical Engineering and a Masters’ in Business Administration. He has over 14 years of experience in sales, marketing and business development within the Healthcare industry. He has been Key Account Manager for Roche Pharmaceuticals negotiating commercial deals with the NHS trusts for existing and newly launched products. Kash successfully setup and run his own business in continental Europe and most recently was the Director for business development at Datamonitor developing the non-pharmaceutical healthcare sector.