Shadi is an academic and consultant in business administration with multinational experience.

He holds a PhD and a Master in Business Administration from the Graduate School of Business Administration in Kobe University,  Japan, and a post graduate diploma in Marketing and a BA in Economics and Business Administration from Damascus University.

He has long experience in professional training, teaching marketing, strategy and business fundamentals in executive development programs and business courses.

As a consultant, his earlier consulting interventions with SMEs and entrepreneurs in Japan and Syria focused on enhancing the overall strategy and business vision, improving business plans, and formulating media strategies that can exploit and leverage the interactions with the customers.

He also worked on designing and implementing web-based brand and media strategy solutions, including strategic planning and actual development of systems.